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The Aurum HSP was designed with a single purpose: to be the fastest downhill bike Norco has ever made. As an integral bike within Norco’s Race Development Program, the Aurum HSP’s proprietary design was developed and tested by Norco engineering in conjunction with the Norco Factory Racing Team. After a full year of testing and riding, including a complete UCI World Cup Downhill season, the result is a no-compromise DH race machine that delivers superior grip and control, capable of taking on the toughest tracks in the world in pursuit of gold. - Aurum HSP Full Carbon Frame: Lightweight and durable full carbon fiber frame for improved stiffness-to-weight ratio, increased vibration damping and maximum strength - Gravity Tune: Ensures optimal body position and ideal front/rear weight distribution for riders of all sizes to deliver superior handling and control at high speeds - A.R.T. Suspension: The most extreme iteration of Norco’s proven A.R.T. suspension philosophy to date. Optimized for DH race purposes delivering superior grip, support, and control on steep and rough terrain - Adjustable Front Center: Allows riders to make easy adjustments to the bike’s front center and wheelbase length for quick and easy fit and setup tuning - 27.5" or 29” wheels: offering M-XL riders a choice of wheel sizes to further fine-tune handling characteristics based on their riding style
Poise and grace aren't typically used to describe a blazing DH run, but one ride aboard Norco's Aurum might have you stoked about the refined composure of this speed fiend's character. 27.5-inch wheels provide a quick and stable foundation, while precision carbon fiber engineering gives the Aurum's frame loads of stiffness for pinpoint control. Norco chose to design the Aurum around the real-world benefits of a 7-speed cassette, using 142mm rear axle spacing to optimize the chainline and increase heel clearance, while keeping tighter gear ratios for race-winning runs. The Aurum C7.1 Framekit includes a Fox Float X2 Factory rear shock and Norco 142x12 thru axle.
Norco’s Aurum Carbon 7.1 is here to blast backwoods shuttle runs, laps in the park, and World Cup courses alike. Its super-responsive, lightweight carbon frame uses race-proven geometry to rip corners and maintain stability when tackling some of the nastiest tracks on earth. Norco knows that DH bikes experience some of the roughest riding conditions, so they incorporate Armorlite resin and integrated frame guards throughout to bolster impact resistance, meaning you can focus on taking the fastest line, not necessarily the safest. Norco’s A.R.T. rear suspension with Gravity Tune powers Cane Creek’s insanely adjustable Double Barrel coil shock for a perfect blend of big-hit compliance with pedaling efficiency. Build up the Aurum Carbon 7.1 and get ready for the ride of your life!
On endless stretches of roadway, the Norco Valence A 24 invites your junior to get comfortable for the long haul. Its light and responsive aluminum frame dampens vibration through arcing seat stays, while the oversized downtube, bottom bracket shell, and broad chainstays efficiently transmit rider input for explosive acceleration. Adding to the lively feel is a tapered head tube mated to a carbon-bladed fork for stable tracking and extra vibration reduction. The Valence A 24-inch bike is designed for young riders with its scaled-down sizing and reliable drivetrain components from Shimano. The lightweight double-wall aluminum wheelset, wrapped in Kenda Kontender 24-inch x 25mm tires, offers stout protection on pavement or gravel, and contact points are finished in Norco's own blend of sporty junior-sized components for a great fit.
The Norco Aurum A7 offers a World Cup-proven design in a premium alloy frame. This 650B-wheeled downhill race and park bike combines their most advanced mountain technologies including Gravity Tune, 200mm A.R.T. suspension and an integrated shuttle guard. Latin for gold, the Aurum delivers high-speed control and durability for full days in the park or racing against the clock.
The Aurum Aluminum offers a DH-proven design in a premium aluminum frame. As the ultimate DH park rig, the Aurum Aluminum will happily churn out park lap after park lap throughout the season. 200mm of front and rear travel deliver excellent suspension performance and will turn the roughest terrains into smooth rides. Originally developed in collaboration with Norco Factory Racing, the bike’s World-Cup racing heritage will also put any passionate downhill racer to the forefront when racing against the clock.
Norco's 20-inch Roller all-purpose mountain bikes are perfect for getting your 5- to 8-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 20-inch wheels, and quality components across the board. With front and rear hand brakes, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. GEOMETRY AND FIT Low top tube standover heights and shorter chainstay lengths give us the ability to fit smaller children on bikes with larger wheels, while short stems and wide bars add stability, making it easier than ever for young riders to build skills and confidence. EASY TO USE BRAKES AND SHIFTERS We’ve added small levers and reach adjust to fit small hands so youngsters can learn how to use hand brakes quickly. Brakes are easy to use inspiring confidence so they can get used to using hand brakes at a younger age. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these bikes including stainless steel spokes, a quality lightweight saddle, soft krayton rubber grips. Jr. BMX pedals were specifically selected for durability, safety, and long lasting performance. LIGHTWEIGHT FRAME AND COMPONENTS Our 20-inch all-purpose mountain bikes come complete with size scaled tubing and are carefully fitted with the lightest components for optimal responsiveness and overall ride experience.
The 4.3 features a lightweight X6 aluminum frame and a rigid fork built for off-road capability with quality design and materials to make riding easy for your 9- to 12-year-old. It’s built to last through hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Altus 7-speed Rapidfire shift system providing crisp, reliable shifts, and Tektro linear pull rim brakes to help control their speed and keep them out of trouble, the Storm 4.3 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover & rigid fork - Shimano 7-speed drivetrain w/Rapidfire shifter - Tektro v-brakes w/short reach levers - Fast-rolling tires for cruising the neighborhood
The 2.2 features a lightweight X6 aluminum frame and a SR Suntour XCT Jr suspension fork built for off-road capability with quality design and materials to make riding easy for your 6- to 10-year-old. It's built to stand up to hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Tourney 6-speed Revoshift shift system providing crisp reliable shifts, and Tektro linear pull rim brakes to help control their speed and keep them out of trouble, the Storm 2.2 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover - SR Suntour fork w/40mm travel light spring - Shimano 6-speed drivetrain w/Revoshift - Tektro linear-pull brakes w/short reach levers
The 4.1 features a lightweight X6 aluminum frame and an SR Suntour XCT Jr fork built for off-road capability with quality design and materials to make riding easy for your 9- to 12-year-old. It’s built to last through hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Altus 7-speed Rapidfire shift system providing crisp, reliable shifts, and Tektro mechanical disc brakes to help control their speed and keep them out of trouble, the Storm 4.1 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover - SR Suntour fork w/50mm travel - Shimano 7-speed drivetrain w/Rapidfire shifter - Tektro mechanical disc brakes w/short reach levers
Twenty years of riding and building our first Dirt Jumpers has inspired us to create a bike for the next generation of rippers. The Rampage's stiff, light frame gets up to speed fast. It's the perfect mix of agility and stability in the air, and is secure once the wheels are back on dirt again. Every component, including the SR Suntour XCM Jr. Air fork, oversized alloy bar and stem, one-piece seat and post, and compact single speed drivetrain has been specially selected to not burn up on re-entry. And we spec'd Tektro mechanical disc brakes for added reliability after missed tricks. - Aluminum Dirt Jump frame - Alex DP 17 rims and Norco Joytech Alloy Disc hubs - Kenda K-Rad 20 x 2.3" tires - Tektro mechanical front and rear disc brakes
Twenty years of riding and building our first Dirt Jumpers has inspired us to create a bike for the next generation of rippers. The Rampage's stiff, light frame gets up to speed fast. It's the perfect mix of agility and stability in the air, and is secure once the wheels are back on dirt again. Every component, including the RST Dirt 80mm fork, oversized alloy bar and stem, one-piece seat and post, and compact single speed drivetrain has been specially selected to not burn up on re-entry. And we spec'd Tektro mechanical disc brakes for added reliability after missed tricks. - Aluminum Dirt Jump frame - Alex MUS 30 rims and Norco Joytech Alloy Disc hubs - Kenda K-Rad 24 x 2.1" tires - Tektro mechanical front and rear disc brakes
Developed in collaboration with Norco Factory Racing, the Aurum’s World-Cup racing heritage will put any gravity junkie or passionate DH racer in the hot seat — at races and with your buddies during a day at the park. The Aurum A1 features Gravity Tune, with rear-center lengths that increase proportionately to the front center length for each frame size, achieving optimal body position and weight distribution for superior handling and control. The 6060-T6 frame includes strategic frame armor and integrated fork bump stops, with fender and shuttle guards for protection from day to day high speed riding and surprise get-offs. Designed around 27.5” wheels for strength and stiffness, the Aurum A1 has 142mm rear axle spacing and an 83mm BB shell for ideal chainline with DH drivetrains, and provides 200mm of supple travel with its Fox Performance Vanilla LSC rear shock. Because so many riders have their own preference for wheels, forks, drivetrain and brakes, we’ve made the frame available on its own to build your ultimate dream park rig!
The same features and technologies found on Norco's Valence Aluminum are now available in a 650c youth road bike. Its lightweight X6 alloy frame and carbon fork deliver refined, long distance comfort and performance to budding road racers. An integrated ARC Endurance system delivers unrivaled vibration dampening, while the super stiff Power Chassis pedaling platform is the source of the bike's punchy acceleration and a highly responsive ride feel—rewarding riders who like to get up out of the saddle. The Valence A Claris 650C features the value-packed Shimano Claris 16-speed drivetrain and Tektro brakes for worry-free reliability, while the lightweight double-wall aluminum wheelset wrapped in Schwalbe Lugano tires offers stout protection on pavement or gravel. Contact points are finished in Norco's own blend of sporty components, and a clever flip-out alloy chip provides mounting points for racks or fenders, further enhancing this endurance machine's comfort and versatility.
Want to see what you're capable of? First, you need a bike to get you there. Get started with Norco's Range Carbon 7.3 Framekit. Its lightweight carbon frame is seriously stiff for inspired cornering and wonderful responsiveness, while the 650B wheels increase traction and hold momentum like a 29er, yet are quick, playful and strong like 26-inch hoops. Out back you've got 160mm of Norco's legendary A.R.T suspension so you'll have the confidence and control to barrel into anything full speed. Oh yeah, that's all driven by a Cane Creek Double Barrel shock for maximum trail steeze. The 7.3 framekit has the mount for a front derailleur, so it's all ready to go for 2x or 1x systems.
$669.00 - $719.00
Every ride is an adventure - and the Indie is your perfect companion! If you're looking to escape the ordinary, color a little outside the pristinely-paved lines of city riding, and take your outings a little further, this is where you want to be! With its high-volume 27.5x2.0" tires, the Indie is designed to navigate the unexpected in urban landscapes, turning every ride into an adventure to remember. - Rugged aluminum frame with easy rack and fender mounting - Steel fork with accessory mounting options - Shimano 3x7spd drivetrain offers a wide range of gears - Hydraulic disc brakes give strong, low-maintenance stopping power - Ergonomic bar with 30deg sweep is comfortable and provides a "heads-up" riding position. - Hydro brakes - 3x7 speed RIDER BENEFITS: - LOW KEY, HIGH TECH ALLOY FRAME: The Indie's alloy frame features custom formed tubing and purpose-built features to produce a lightweight, tough frame that will deal with anything the city dishes out and be a blast to ride. - 27.5" WHEELS - STRONGER, LIGHTER, FASTER: The Indie features 27.5" wheels. They're stronger and stiffer than traditional 700c's, accelerate quicker, and are lighter, to boot. - ROAD PLUS TIRES: When you're riding around the city, the last thing you need to worry about is getting flats on potholes, nor do you want to change routes just because there's a construction zone up ahead. The Indie's 27.5x2.0" tires provide increased grip, greater comfort, and the same outer diameter as a 700x30c tire, so they're fast, too! - ERGONOMIC BAR: The Indie is designed around a custom 26mm rise handlebar which features lightweight alloy construction and a 30 degree sweep for comfort and control around town. - EASY ACCESSORIZATION: The Indie is adorned with fully integrated mounts for fenders, racks and lights so it's as adaptable as it is fun to ride.
$569.00 - $679.00
The Scene 3 is an ultra-versatile, but decidedly relaxed step-through hybrid that allows riders of all sorts to get around easily, have fun, and replace the need for a car in the city. The Scene 3 beautifully functional alloy frame provides easy, stress-free mounts and dismounts, and relaxed maneuverability around town, in the park, or along the bike path. We also made sure to add lots of accessory mounting options to make it highly adaptable to all sorts of rides, and the large volume 27.5” tires provide ample grip and shock absorption over any paved surface. With a 7 speed Shimano Altus drivetrain and Tektro Mechanical disc brakes, the Scene 3 is always ready to go, and easy to stop. Its comfortable contact points and custom 30-degree sweep riser bar will make your ride comfortable, confident and relaxed.
With the frame and mid-modulus carbon fork's lateral stiffness and shock-absorbing vertical compliance that allow for an efficient ride while smoothing out rough surfaces, the Section S2 lets you put your head down and keep your legs churning out the watts – no matter where the ride ends up. Benefiting from Shimano's best-in-class 105 drivetrain, the Section S2's speed is confidently controlled in all types of weather by direct mount 105 hydraulic disc brakes – which is great, because the ample tire clearance and stealthy mounting options for full fenders make the S2 ideal for all-weather riding. The sealed bearing thru-axle hubs and tubeless-ready rims provide confident, precise control on any road surface you encounter. - Reynolds 725 chromoly steel frame - Mid-Modulus carbon fork - Alex ATD560 tubeless ready wheel set - Shimano 105 ST-R7000 22-speed drivetrain - TRP Spyre-C dual-piston mechanical disc brakes
The spirit of Vancouver's North Shore rides with you on every Freeride and Big Mountain adventure aboard the Shore 2. The hydroformed alloy frame is designed with Norco's Ride Aligned Design System and the latest in high pivot Horst Link suspension and ride engineering to amplify your instincts on modern Freeride trails. The 180mm RockShox Zeb R fork is paired with 180mm of rear travel with a RockShox Super Deluxe Coil Ultimate DH shock for a rearward axle path that is unaffected by drivetrain forces thanks to an integrated Idler Pulley. The Shimano Deore 12-speed drivetrain provides quick shifts and efficient pedaling with a wide gear range and Shimano MT520 4-piston 203mm brakes keep speed where you need it, when you need it.
The Storm picks up where road, gravel, and hybrid bikes can't go – fatter tires, off-road-oriented progressive design, and features that'll give riders the chance to truly experience what mountain biking is truly all about in a bike that won't break the bank. Whether you've found your way back to bike after years away, or are just exploring a new way to ride, the Storm offers quality, performance and accessibility to a wide array of riders, and is the perfect chance to give you the time and versatility to learn what kind of mountain biking is perfect for you! - 6061 Alloy Frame with smooth welds and updated geometry - 100mm Travel Suspension Fork - Internal routing for shifter and brake cables - Increased 2.35" tire fitment - 27.5" and 29" frame options depending on size - Shimano Altus 2x7 Drivetrain - WTB Starflight 2.25" Tires RIDER BENEFITS: - PROGRESSIVE DESIGN: The Storm uses Norco's holistic approach to fit and geometry to achieve its nimble, confident trail performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful, efficient pedaling, increased climbing traction and added grip and control when descending to help make the most of every ride. - 100MM TRAVEL SUSPENSION FORKS: Each Storm features 100mm of front suspension travel – the perfect amount for off-road adventure and exploration, without feeling like you're carrying around extra weight or bulk when you don't need it. - INTERNAL ROUTING FOR SHIFTER AND BRAKE CABLES: By routing the brake and shift cables inside the frames, they are out of harm's way and away from the elements. That means shifting and braking performance last longer between services, and the bikes look clean! - 2.35" TIRE CLEARANCE: The Storm series comes equipped with 2.25" tires for a smooth, all-round fast ride, but the frame is designed to take up to 2.35" rubber, so if your adventures start to get a little looser, just throw on some wider tires, and the Storm is good to go! - TWO WHEEL SIZES, ONE BIKE: Depending on what frame size you ride, the Storm is available in a wheel size to suit you. The XS, and S are equipped with 27.5" tires to help fit smaller riders, and the L and XL feature 29" wheels so taller riders can take advantage of their smooth ride. If you're ride a medium, you're in luck! You get to choose either wheel size depending on your preference! Wheel size: - Sizes XX-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch
The Optic is an aggressive short-travel sled that absolutely rips on descents but can get back up without a gondola. With 125mm of DH-inspired rear suspension, and 140mm travel up front, the Optic embodies Norco's Ride Aligned technology to provide clarity when your vision starts to blur from the speed, or your over-active tear ducts. - Optic Carbon 29" 125mm FT/6061 Alloy RT - Ride Aligned Trail geometry based around 140mm short offset forks - Slack 65 Degree HA - Short seat tubes with long travel droppers - Ride Aligned Suspension setup - Updated Chainstay and Seatstay - Stiffer, 180mm post mount brake, added heel clearance - Vittoria Mazza and Martello tires w/Graphene 2.0 Compound - Stan's Tubeless Ready - Rims pre-taped, valves and sealant provided RIDER BENEFITS: - RIDE ALIGNED: The Optic uses Norco's Ride Aligned design system which matches each individual bike to the human who rides it, creating a customized platform that is both stable and balanced, allowing the rider to push harder. - FINE TUNED REAR SUSPENSION: We created the Optic's suspension design around a very specific spring curve and damper settings, and RockShox and Fox stepped up to build everything we were looking for. - HIGH SPEED BY DESIGN: By relaxing the Optic's head angle to 65 degrees for stability, we fine-tuned the handling with reduced-offset forks – providing even more high-speed precision and predictability for a more aggressive trail attack. - EQUIPPED TO DESCEND: To bolster the Optic's descending prowess, each bike is equipped with 4-piston disc brakes, shorter seat tubes, long-stroke dropper posts and aggressive knobby tires.
The Aurum HSP was created for one single purpose: to be the fastest downhill mountain bike available. The Aurum HSP's full carbon frame is engineered for maximum strength and increased vibration damping at speed. The High Single Pivot suspension relies on precision kinematics and a chain idler wheel to ensure the suspension absorbs any obstacle between you and victory, while remaining unaffected by drivetrain forces. The adjustable reach ensures easy adjustment for rider fit or preference. Available in both 27.5 and 29" models, the Aurum HSP features Norco's Gravity Tune geometry to provide the same ride characteristics and weight balance across all three frame sizes. Starting with this world-class frame, you get to determine every detail and scrutinize every part in building your ultimate descender to power around every corner and across the finish line for your time in the Hot Seat.
Poise and grace aren't typically used to describe a blazing DH run, but one ride aboard Norco's Aurum will have you stoked about the refined composure of this speed fiend's character. Precision carbon fiber engineering gives the Aurum's frame loads of stiffness for pinpoint control, while the RockShox Vivid RC2C Coil rear shock returns a supple, planted feel and big-hit capability when you need it most. The Aurum — Latin for “gold” — earned its name by turning the most challenging terrain features into advantages over other riders. Devour steep, gnarly sections with high-speed control and push your limits whether you’re doing park laps or racing against the clock.
The Search XR S1 is an adventure-seeker that blurs the lines between mountain and road, pushing the limits of what you’d expect from a drop-bar bike. The light, Reynolds air-hardened, back-tempered chromoly frame and mid-modulus carbon fork offer agile stability, efficient pedaling, and comfortable vertical compliance and classic style. With generous tire clearance (45mm/42mm with fenders); rack, fender, and bottle mounts; and a comfortably quick rider compartment, the Search XR S1 allows you to explore singletrack trails, tackle a gravel loop, or head out for an extended bikepacking excursion. With sealed-bearing thru-axle hubs and WTB ST Light i23 TCS 2.0 tubeless-ready rims, ultra-wide-range Shimano GRX 22-speed gravel group and remote-operated 50mm X-Fusion dropper post, the Search XR S1 is ready to take on whatever adventure you’re up for. Its external cable routing makes for quick, easy service when the opportunity arises. - Search Reynolds 725 chromoly steel frame - Search XR Mid-Modulus carbon fork - WTB ST Light i23 TCS 2.0 wheelset, tubeless ready - Shimano GRX 22-speed drivetrain - Shimano GRX BR-RX400 hydraulic disc brakes
The Tactic is a race-proven speed machine purposefully designed for carving up asphalt and dominating the race circuit. Engineered for performance with aggressive race geometry, an ultra-stiff Power Chassis, and slender ARC Race stays, the Tactic delivers the perfect balance of sprint-ready responsiveness and vibration damping compliance. You already have your strategy, execute with your Tactic.
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